He… read more. He explained how corporations gather information about consumers by monitoring their use of club cards, online vendors, cell phones, TiVo, and Google. He warned that this constant surveillance poses threats to citizens, who are not able to access or verify the information that has been gathered about them. Topics included the interconnectivity of devices, the growing reach of the Internet, and the relationships between different companies and between the private sector and government. Andrejevic responded to questions from members of the audience. Mark Andrejevic is a communication studies professor at the University of Iowa.
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Mark Andrejevic. Whether you're purchasing groceries with your Safeway "club card" or casting a vote on American Idol, that data is being collected. From Amazon to iTunes, cell phones to GPS devices, Google to TiVo—all of these products and services give us an expansive sense of choice, access, and participation. But, in an era now marked by large-scale NSA operations that secretly monitor our email exchanges and internet surfing, Mark Andrejevic shows how these new technologies are increasingly employed as modes of surveillance and control.
Many contend that our proliferating interactive media empower individuals and democratize society. But, Andrejevic asks, at what cost? In iSpy , he reveals that these and other highly touted benefits are accompanied by hidden risks and potential threats that tend to be ignored by mainstream society.
His book offers the first sustained critique of a concept that has been a talking point for twenty years, an up-to-the-minute survey of interactivity across multiple media platforms. It debunks the false promises of the digital revolution still touted by the popular media while seeking to rehabilitate, rather than simply write off, the potentially democratic uses of interactive media.
Andrejevic opens up the world of digital rights management and the data trail each of us leaves-data about our locations, preferences, or life events that are already put to use in various economic, political, and social contexts. He notes that, while citizens are becoming increasingly transparent to private and public monitoring agencies, they themselves are unable to access the information gathered about them-or know whether it's even correct.
The watchmen, it seems, don't want to be watched. He also considers the appropriation of consumer marketing for political campaigns in targeting voters, and also examines the implications of the Internet for the so-called War on Terror.
In iSpy , Andrejevic poses real challenges for our digital future. Amazingly detailed, compellingly readable, it warns that we need to temper our enthusiasm for these technologies with a better understanding of the threats they pose-to be able to distinguish between interactivity as centralized control and as collaborative participation. Interactivity Goes Mobile. Three Dimensions of iCulture.
iSpy: Surveillance and Power in the Interactive Era
ISpy : Surveillance and Power in the Interactive Era
National Library of Australia. Search the catalogue for collection items held by the National Library of Australia. Read more Andrejevic, Mark. Request this item to view in the Library's reading rooms using your library card. To learn more about how to request items watch this short online video. You can view this on the NLA website.